Could your in-house marketing team use a little strategic guidance? Gain uninterrupted access to an outsourced digital marketing specialist with 20+ years of experience. We promise to deliver honest and expert advice.
We can help you with the following digital marketing disciplines:
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Thinking of building or redesigning your website?
YOU = expert in *your* business.
WEB DEVELOPERS = experts in the *technology* aspect of building a website.
WEBSITE CONSULTANTS = experts in the *business* aspect of building a website.
A good website consultant is an expert you bring on a project to ensure your company is succesful online. She will figure out how to achieve your business goals online because:
Here's what we can do for you:
We help you answer the questions such as these:
Writing your website content in-house? A content consultant reviews your website content in order to make it persuade and sell:
We can help you improve anything written on your website:
We guide your decisions on content topics such as these:
You should hire a digital marketing strategy consultant if you already have a general marketing strategy, but don't know how to use the digital world to achieve your marketing goals.
A good consultant has a broad experience with everything digital and helps you complete the digital marketing puzzle made of the following individual elements:
Every digital marketing strategy is unique because no two companies are ever alike. That's why we spend ample time with you to get to know the defining elements of your business:
Examples of issues we help you solve:
Visnja Zeljeznjak is experienced in a broad range of digital marketing disciplines. She's at her best in website content writing, web page architecture, landing page optimization, and digital marketing strategy.
I wanted to thank you for today and tell you that you really helped a lot. I'm very happy that I found a business mentor who's perfectly aligned to my needs, and whom I can ask anything. What's more, you give me valuable answers, you're a woman, and you understand the industry I'm in - there aren't many like you out there :DA consulting client
Ideal if you need a fast solution to a very specific issue / problem. Recommended plan if you want to test-drive our consulting services for a bigger project.
Ideal if you need guaranteed, uninterrupted access to a specialist for a limited time, i.e. for the purposes of completing a months-long project (website redesign, content writing, digital marketing campaign, etc.)
Ideal for guaranteed, uninterrupted access to a specialist every month.
Custom / on demand models are available. Our base hourly fee is 50 EUR.
Consulting helps executives make smarter decisions. It's a business service aimed at busy managers and company owners in which highly experienced consultants provide advice, guidance, and fast problem resolution.
To consult someone means to advise someone. Therefore, consulting usually excludes operational work. This means that a consultant is hired to provide advice on how to fix something, but is not expected to fix the problem herself. When a problem is identified and a solution devised, it's usually the other experts who implement the solution (designers, writers, programmers, digital marketing specialists, et.)
However, that does not mean that consultants never provide operational work themselves. Consultants often work as specialists and do provide operational work. Depending on the consultant's core competencies and the style of delivering her services, she might provide you with real wireframes, design, code, copy, content, documents etc. Sometimes it's easier for the consultant to get dirty with the work than to explain how to do it.
Hiring a consultant does *not* mean that you're incompetent - goodness no! It means that you're dedicated to solving specific problems in the most cost-effective manner possible.
A consultant helps you make smarter decisions in a fraction of time it usually takes your team to agree on an activity.
When you can't make a decision, it's often because:
You can solve the above problems by hiring new employees, but the cost of an employee who could match the experience of a senior consultant is often too high. Not to mention that this kind of experience is hard to find in a single person who also happens to be available on the job market.
You could try delegating new responsibilities to existing employees, but sometimes it would take them more time to come up with a quality solution (and their productivity would suffer in the meantime). Having an experienced consultant on the team working side by side with your best employees is a good way to make decisions fast and teach your employees new skills, new knowledge, and a new way of solving problems.
It depends on what you mean by 'value'. Most clients define value as some of the following:
On our first call, we will make it crystal clear what value means to you, how you define success, and how you intend to measure success. We will recommend the minimum scope of our consulting services in which you'll be able to determine whether or not we were of value to you. In certain cases, one consulting session could prove enough to decide on that. In any other case we'll strive to minimize your risk.
If you're a new client, request to book a consulting session by clicking the "Request a Quote" button on this page or by contacting us. A senior digital marketing specialist will reply within 24 business hours to discuss your needs in more detail.
First we want to make sure that we can provide value to you. We do that by visiting your website in order to get to know your business or, if you don't have a website, by scheduling a call with you. We won't proceed further if we don't have experience with your issue: we're not afraid to admit that something is over our heads.
Once we accept your project, we’ll ask you to prepare a list of questions you want us to answer and we'll ask a couple of simple questions about your desired outcomes. Your answers will give us an idea about how to deliver our solutions: whether on a call with you, in a written document, in an email, or something else. Call options are: Skype, Google Hangouts, calling your landline via VoIP, Viber. We can do a video or an audio call - whatever you prefer.
Next, we'll send you instructions about how to pay for the service.
After we receive your payment, we’ll agree on the delivery deadline and then we proceed to delivering our solution.
Consulting on a retainer is an ongoing service which you consume every month, usually of a predetermined scope of several consulting hours. Retainer is ideal in two scenarios:
If you're a new client, click the "Request a Quote" button on this page or contact us. A senior digital marketing specialist will reply within 24 business hours to discuss your needs in more detail.
We'll first visit your website to get to know your business and make sure that we can provide value to you. If you don't have a website yet, we'll schedule a call to discuss your request.
We'll prepare an initial quote for your business needs. If you accept it, you pay for one month of consulting and we get to work.
We deliver your first three months of consulting. We work intensely on your challenges, issues, and everything you need help with.
If we did not create enough value for you during these first three months, just say so and you won't have to sign any long-term contracts.
If you like our work after your 90-day trial expires, we'll offer you to sign an annual consulting contract with us. We'll agree on the type of consulting you want us to deliver and the number of consulting hours you want to hire us for. The contract obliges us that we're at your disposal every month.
At the beginning of every month, you'll receive an invoice to pay for the current month. You'll also receive a short report on the services rendered in the past month.
Clients hire us for expert assistance on projects such as these:
Those projects usually have a beginning and an end. Most projects are months-long and we're usually expected to deliver our consulting services during the entire duration of the project.
If you're a new client, start with clicking the "Request a Quote" button on this page or contact us. A senior digital marketing specialist will reply within 24 business hours to discuss your project in more detail.
We'll first visit your website to get to know your business and make sure that we can provide value to you. If you don't have a website yet, we'll schedule a call to discuss your project. We'll assess the following aspects of your project:
We'll prepare an initial quote which makes sure your needs are fully met. If you accept it, you pay for one month of consulting and we get to work.
Every month we work together on your project until it's finished. Typical project work consists of online meetings, working with people on tasks, creating documentation, making sure the project is on schedule, creating website pages, drawing wireframes and mockups, analyzing data, helping you make decisions, helping you hire agencies / freelancers / other consultants, etc.
You decide when you no longer need our consulting services. It could be in the middle of the project or after the project is finished. For example, if you hire us for website planning consulting, our services will mostly be be needed before the developers start building the website. If you don't need us while your website is being built, you can stop the service.
It's possible to retain our services after the project has been finished, for a different set of activities. For example, clients who hire us as consultants on a website redesign project may want to retain us for content marketing consulting.
That's OK :) This should help you decide:
CHOOSE 'ON DEMAND' IF:
CHOOSE 'RETAINER' IF:
CHOOSE 'PROJECT-BASED' IF:
We deliver solutions in the following formats, or any combination thereof:
We choose the format which best fits your situation, puts the least burden on you, and represents the most cost-efficient use of our time.
It depends on the type of service.
We offer both consulting and operational work in the following areas only:
If you hire us for operational work, the recommended number of consulting hours will already be included in our fee, which means that you don't have to hire us both for consulting AND for operational work.
Hire us for consulting if you already have people who would implement our advice.
Hire us for operational work if you don't have anyone to do the work we advise you to do. We'll let you know in advance where the limits to our services are.
What we don't offer are the following services:
(We do provide the above services to our existing and legacy clients, but we don't accept new clients in those areas anymore.)
Thank you for your interest in our consulting services. You'll get a response within 24 business hours.
No problem, contact us by email or phone.
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